Tuesday 10 March 2015

5 Principles of Keeping Your Customers Happy

Keeping customers’ happy is the biggest concerns of most of the modern-day entrepreneurs. Being more aware, educated and skilled than before, the clients have become far less tolerant even for minor inconveniences they come across while making online purchases. However, this is not something impossible, just by following five basic principles, you can make your customers happy and satisfied.


happy online customers


     Deliver more than their Expectations 

The common mistake for which entrepreneurs have to pay heavy price is ‘over promising’. Usually, when entrepreneur make big promises and fail to deliver what they vowed, customers start losing trust in them ultimately building their negative repute in the market. Therefore, the best rule to win the trust of your buyers is to promise less and deliver more than their expectations. They would definitely appreciate it and will spread a positive word-of-mouth on social media.

      Keep a Track of Your Customers’ Buying Behaviors

To meet your customers’ expectations, you need to keep a track of their buying behaviors. Get accurate information about what they like and dislike about a product or service. You need to know their buying preferences and price concerns. This way, you will be able to deliver exactly what they expect from you.

     Resolve Complaints on Immediate Basis

Unresolved or unanswered customers’ complaints can turn out to be a great hazard to a business existence because these may become a cause of building your negative perception in the market. Therefore, the businesses which immediately respond to their customers’ complaints are more likely to earn life-long customers. Hence, to stay ahead of competition, and keep your customers satisfied, be active on your social media page to quickly respond to your customers’ concerns and also provide live chat software on your ecommerce website as it enables vendors to have one-on-one conversation with the customers and respond to their queries and complaints on immediate basis.

     Establish Easy Connectivity

Online businesses are not as privileged to provide easy or face-to-face connectivity to their clients. Their always remains a conversation gap. Although, telephonic support helps building a quick contact but still during busy hours, lines remain busy, ultimately driving customers away. Therefore, take the edge of customer support tools like live chat support and establish a two-way easy connectivity between you and your customers.

      Provide Immediate Service


If put on long wait in the queues or on telephone lines, customers can leave making purchase with you. Therefore, bring speed in your online service for which there is a need to take the edge of latest tools. 

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