Having a
live chat support has become a norm for every online entrepreneur. Startups,
who take the edge of this online chat service, can get through the competition
more easily.
If you
compare present live chat usage rate
with that of five years ago, you will notice a huge and tremendous shift
towards the automated chat support. But despite the trend getting fast popularity
in the markets all around globe, there are a few entrepreneurs who still are
not taking the edge of this magical support service.
With the
fast technological developments there have been invented a number tools,
software and techniques using which e-business owners have introduced new
methods of sales and marketing. Now, most of the online business vendors have
started taking the edge of outsourcing as it saves time and energy and to some
extent also the money. When it comes to providing stellar customer experience
online, outsourcing live chat service becomes a norm. Here are the following
signs, which could serve as indicators for you to outsource online chat support
for your business.
When the Bounce Rate Starts
Increasing
The reasons
for users to visit an ecommerce website is usually to make an online purchase
rather than merely getting information about a particular product or service.
To make a purchase, they need to get instant support so that they could get all
their confusions and concerned removed before finalizing the purchase. In such
cases, they would hardly go for composing an email, especially if they have
come to make an immediate purchase and telephonic support would also be not as
convenient because due to customers load the helpline remain busy. Therefore,
in such a situation customers are left with no choice but to leave that
particular website in frustration. To curb the issue, you being entrepreneur
are supposed to outsource a live chat
service from a renowned company so that establishing a seamless
connectivity could become easier.
When Email or Telephonic Support
Proves Insufficient
Operating a
business on international level, you are likely to come across an influx of
customers who if not given response on time, would switch to your competitors.
Moreover, telephonic support does not prove sufficient to handle a bulk of
customers. Therefore, hiring live chat is a smart choice as it allows your chat
operators to provide assistance to multiple customers simultaneously and that
too in minimum possible time.
When Conversion Rate Starts Reducing
Conversion
rate starts reducing when customers leave shopping cart in the middle of their
online purchase and the major cause of it is the lack of instant support. Thus,
with chat support, it becomes easier for chat operators to proactively approach
potential clients on their e-stores and inquire about the issues they face
while making an online purchase. When provided on-the-spot, real-time and
personalized support, customers easily get through the checkout stage resulting
in increased conversions for your business.
When you Plan to extend your Service
Hours
Extending
service hours is necessary, if you are really keen about beating the tough
market competition. The moment you are off, your competitors might be making
millions; therefore, staying around your customers all the time is necessary.
Therefore, for entrepreneurs hiring online chat service is the right decision
because being present 24/7 they can get more customers for your business.
When Reaching Global Market Becomes
Your Goal
Seeing a
faster growth and expanding its reach from local to international market, is
perhaps the ultimate wish of every merchant. For this, it is necessary that you
could provide easy connectivity not only for the local but also for the
overseas customers. Your outsourced online chat support again comes to the
rescue because by turning your service 24/7, you can invite international
clients to purchase from your e-store. The removal of time zone difference and
the language barrier allows international clients to purchase from your
e-store.
On the short
note, for every online business, to better beat the competition and reserve a
slot among the toppers, it is necessary to outsource online support service
right from the early days of its launch.
